Main problems:
- No promotion strategy
- Unformed tone of voice and visual style
- Low subscriber engagement
- Lack of converting content
Proposed solutions:
Setting up Instagram and Facebook ads for:
- booking a procedure;
- for selling a course/training;
- to ensure greater recognition
Results obtained:
A steady stream of 5+ applications per day for both the procedure and the sale of the course
Advertising budget
2338$
Number of applications
1465
Average bid price
1.4$
Average check $350 per procedure
- Targeted advertising settings
- We ensured a stable flow of requests, thanks to the "Messages" goal
- Achieved price per result within 0.5 – 2$ on a stable basis
- Applications for selling the course are also available within 1-2$
