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Targeting

Smok Electro Company

Sale of electric underfloor heating, sockets, switches, automation and switchboard equipment

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Main problems:

  • No promotion strategy
  • Unformed tone of voice and visual style
  • Low subscriber engagement
  • Lack of converting content

Proposed solutions:

  • Setting up targeted advertising on Facebook and Instagram The task is to sell goods of various categories, promote the brand in the city of Uzhhorod and throughout Ukraine.

Results obtained:

200 targeted leads and 1680 correspondences in 2 months of full-time work
Main areas - sale of underfloor heating, lighting, cable products, sockets and switches

Massive awareness raising in the city of Uzhhorod using traffic targets.
The company is growing and developing very quickly.
We succeeded. achieve a flawless formula obtaining a target client for each of the Smok Elektro company's areas

Client feedback on the project

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We finally got a systematic approach instead of chaotic launches. We are satisfied with the result. Our recognition in the city has increased, customers have started coming with an understanding of who we are and what we sell. Key product areas have taken off especially well — we felt the demand right away. I like the approach: without chaos, with analytics and clear control of the result. We will continue to work.