AOR Family

• Missing social networks
• Missing identity and logo
• Lack of positioning and strategy
• There was no online guest engagement channel

• Developed a visual identity and brand logo
• We designed and launched social media pages
• Conducted professional photo and video shooting for the launch
• We have formed a content strategy with an emphasis on the emotions of family vacations
• We launched a system of targeted advertising for subscribers and potential guests of the complex
• In the future, the target audience became the key driver of growth, even when the brand partially managed the content itself.

The advertising was set up for long-term results and scaling.

• Stable audience growth
• Effective subscription and traffic campaigns
• Clear targeting of the family vacation target audience
• A strong brand presence has been established on social media
• High recognition of AOR Family among the target audience
• A steady stream of new guests
• Social media has become a real engagement tool, not just a showcase

Even without daily content production, systematic and properly configured targeted advertising allowed AOR Family to effectively develop social networks and ensure long-term results for the brand.
This case is about the power of strategy, analytics, and advertising campaigns that work for business.